AZ solutions is the provide of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO  service targets unpaid traffic known as natural or organic results rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search,  news search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO service considers how search engines work, the computer-programmed algorithms that dictate search engine behavior,



Pay-per-click is commonly associated with first-tier search engines such as Google Ads, Amazon Advertising, and Microsoft Advertising formerly Bing Ads. With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads text-based search ads or shopping ads that are a combination of images and text are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. However, websites can offer PPC ads. Websites that utilize PPC ads will display an advertisement when a keyword query matches.